Maybe it’s the Olympics, but brawn has been on our brains.

The Brawny Man commercials delighted women some years back.  You can see why. Part Northern Exposure, part Alan Alda, and part bodice ripper, the flannel-wearing, hilariously empathetic—yet manful—Brawny Man embodies a delicious casserole of male traits that doesn’t exist in real life. The writers worked a paper towel into every episode. The series was called “Innocent Escapes.”  A rural tonic for modern tymes.